7 years at Stripe Growth, then 3 years freelance running paid media for fintech & dev tools. Lives in Brussels with two cats.
Most agencies sell you a senior strategist on the pitch call and execute with juniors after the contract signs. We don't. There are four of us, and we each run two portfolio companies at a time. If we can't take you on personally, we tell you.
7 years at Stripe Growth, then 3 years freelance running paid media for fintech & dev tools. Lives in Brussels with two cats.
Built the lifecycle program at Notion (Series C → IPO). Writes a quarterly essay on retention. Cycles to the office year-round.
Ex-Datadog growth engineering. Believes pricing pages should answer "what does it cost me to ignore this?" in 5 seconds.
The reason we ship attribution dashboards instead of vibes. Ten years at agencies before — joined to never write another QBR slide.
Three-month minimum. Quarterly retro with the founder + CMO. Async by default — one weekly written update, two 30-minute syncs, no Slack-as-water-cooler. We share our working doc, you can comment any time. Renewals happen when the math compounds.
We don't take on competitors. If we're already running paid for a team in your sub-vertical, we'll tell you on the first call.